Why so many races when there is big sport elsewhere?
20 July 2012
3.55 Ascot Shropshire
4.30 Ascot Ladyship
5.40 Newmarket Cantor
More politics, more yawning. When will the industry heads start to concentrate on their customers? Participants are of course important but if there is nobody left to watch the sport due to them being disillusioned by the content and those who run it, what happens about the funding then?
Media rights are of value when many people are watching and betting on the sport. When that stops the money ceases to come in. Once again has any of the people airing their views been in a betting shop or in an on-course betting ring and canvassed the opinion of the customers and on-course bookmakers lately?
For example did anyone look at the sporting calendar when putting five strong meetings on? The cricket finishes at 6pm and the Open will have viewers and spectators glued to the action right up until 8pm. Time then to watch two races from Pontefract and two races from Newmarket.
I wonder if any research has been done on whether there is a dip in turnover on days when such big events are on?
Yesterday at the Oval wasn’t exactly riveting as those flanking me had a preference to visit dreamland than partake in a lacklustre South African attack.
Dale Steyn, normally lean and predatory, appeared somewhat gaunt and his hunger didn’t intensify enough to gain wickets either. He did, though, retain a sense of humour and reality. When his normal precision fielders managed to co-ordinate a debacle on the field with overthrows during the first session, Steyn just gave a knowing glare. That was to be followed by Cook despatching him for six, a wry grin ensued, and an automatic place in the viewing crowd’s hearts was found.
Yet by 13.56 I still couldn’t believe how ineffective South Africa’s pace attack had been. Although conquering the art of containment, the steely will of Trott was unperturbed and Cook seems to see the spherical cherry like a beach ball.
Sausage rolls, scotch eggs and pork pies all got their crease time. There were a few surprise entries in the picnics buried in bulging lime green bags everywhere; M & S must do pretty well out of it to the extent they are able to consolidate any losses on the clothes!
There were big screens showing the action at Lytham; I doubt those same screens will switch to the King George from Ascot on Saturday, let alone Newmarket and Market Rasen. There’s more of a chance the cricket faithful switching to the World Matchplay darts.
Back to the outskirts of Blackpool and the toothless Links course as it proved to be yesterday. Without the elements the other issues such as long tangled grass don’t come in to play.
Only a lack of concentration, something leader Adam Scott is susceptible to, caused him to bogey the last in an almost flawless round. The Aussie won’t doubt himself, nerves won’t come into it. The focus needed to combat the remaining 54 holes is his problem.
Sir Michael Stoute has had six winners from his last 11 runners
David Barron has had five winners from his last 19 runners
Paul Hanagan has had seven winners from his last 10 rides
Richard Hughes has had six winners from his last 10 rides
Stellar Express will bid to maintain his unbeaten record at Nottingham at 5.15
Natasha Eaton and Alan Bailey have a 75% strike rate when teaming up at Haydock